For charitable organizations, the process of obtaining legacy gifts can feel incredibly overwhelming. However, with a new approach to the traditional model, you can streamline your efforts and also make it easy for your donors to give back through their estate plans. This article will highlight how Wills.com preloads your organization’s contact details into our platform making it incredibly easy for donors to include your cause, while also helping you secure future funding. Wills.com is your partner in creating a lasting legacy of support.
The Challenge of Collecting Accurate Information for Bequests
Many potential donors may also not be fully aware of your organization’s legal name, or of the other necessary information that they will need to include your charity in their will or trust. By putting the information directly into wills.com, you are removing all of these potential barriers to giving and also ensuring that your supporters will have all of the tools that they need to accurately include you in their estate plan. You are creating an environment of efficiency and ease, which is essential for generating more positive outcomes, and it will also demonstrate that you value both the donations, and also the time and energy of your supporters.
Preloaded Organization Details: Removing Barriers to Giving
Wills.com solves the challenge of securing all the correct information by preloading your organization’s contact details directly into our platform, which removes one of the biggest hurdles when soliciting legacy donations from new and existing donors. This ensures a seamless and error-free process for donors, and also makes you more likely to receive donations from people who are planning their estate. By making the process easier, you will also be maximizing your chances for success. Here’s how this feature benefits you:
- Reduced Errors: Your organization’s official name, address, and other essential information are preloaded on the platform, eliminating any risk of errors during the bequest process. This means that your supporters will not be as likely to make mistakes that may negatively impact the delivery of funds to your organization.
- Easy for Donors: Donors can easily locate your organization when making their will and trust, and they will also have access to all of the key information that they need without having to spend time researching your information on their own. This will save them time and energy, and will also increase the chances that they will move forward with creating a plan that will include your organization.
- Streamlined Bequest Process: With all of your information readily available, donors are more likely to include your organization in their plans, which simplifies the entire process. With less complexity involved, your organization will be much more attractive to those who are planning their estate.
- Increased Opportunities for Giving: By making it simple for donors to include your charity in their plan, you are also increasing the likelihood that they will actually do so. If you don’t have a plan to simplify the process, you are creating a barrier to giving, which you should always seek to overcome.
- Improved Efficiency: Streamlining the process for planned gifts, will save your organization time and resources, which can then be allocated towards all of the vital tasks that will allow you to achieve your core mission.
When you remove all barriers, and provide a simple and accessible method for those who want to donate to your cause, you will always be in a better position to succeed. This is all about empowering your donors and also making it easy for them to plan for the future, which will have a direct and lasting impact on your organization.
Performance-Based Pricing: You Only Pay When You Secure a Donor
Traditional fundraising methods, often require a significant financial investment, and also offer no guarantee of success. However, Wills.com utilizes a performance-based pricing model, which ensures that you will only pay a fee when you secure a legacy donor. You do not need to make a significant upfront investment, or commit to a long term contract. This means that you will be able to manage all aspects of your financial responsibilities with greater transparency and also with far more control over your budget. This is a risk-free way for you to expand your reach and also to tap into new potential revenue opportunities. When you only pay when you have secured a donation, you are also ensuring that your budget is being utilized wisely and effectively.
This performance based pricing model not only benefits your organization, but it also creates an opportunity for a true partnership between your charity and wills.com, where you will be working together towards the same goal, of capturing as many planned giving opportunities as possible. You are in this together, and wills.com is committed to helping you reach your full financial potential, without risking your hard-earned resources. It’s a new approach to philanthropy, which seeks to change the way that non-profits connect with donors and also to expand opportunities for everyone involved.
Increased Visibility and Donor Engagement: Expanding Your Reach
When you partner with Wills.com, your organization is not just listed in an online database, it is also actively promoted to a targeted audience of individuals who are in the process of creating an estate plan. This means that your organization is being highlighted to those who are most likely to be seeking opportunities to include a charity in their long term plans. You are also more likely to reach people who have never heard of your organization before, which will also create an opportunity to grow your visibility and also to secure a wider pool of potential donors. With Wills.com, your charity gains:
- Targeted Exposure: Wills.com puts your organization in front of individuals who are actively planning their estates, and have a high potential for legacy donations.
- Increased Awareness: By being a part of the Wills.com platform you are also increasing your brand awareness, and also making more people familiar with the mission and objectives of your organization.
- Access to a New Audience: Wills.com provides an opportunity to reach a new and more valuable audience that is often not easily accessible through traditional marketing methods, and will allow you to greatly expand your overall reach and influence.
- Valuable Donor Information: If donors opt in, your organization can gain valuable insights into the people who are including you in their will, and you can utilize this information for future communication and donor stewardship.
By utilizing this platform, you are working to make a name for yourself and you are also building a system that will help to support your mission and your values for years to come. When you use all resources available to you, you will be empowering your organization to grow and also to become more well-known in your community and beyond.
Wills.com: Your Partner in Building a Sustainable Future
At Wills.com, we are committed to helping charitable organizations like yours thrive by providing the tools, support, and resources that will allow you to connect with more donors, and also to secure a strong financial future that will give you the confidence to pursue all aspects of your mission. We are here to empower you to reach your full potential, and to also to provide a new avenue for sustainability and growth that will serve your organization well for many years to come.
Conclusion
By partnering with Wills.com you are also making an investment in the future of your charity and also the future of your community. By using a platform that makes it easy for donors to include you in their will or trust, and also empowers you to reach those who are already planning for their legacy, you will be taking important steps towards building a sustainable future for all those who are relying on your support. Don’t miss out on the potential of legacy giving. Take the first step today to join wills.com, and begin connecting with your future donors.
